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The laundry detergent market in Vietnam is growing strongly with fierce competition between domestic and imported laundry detergents. Consumers have more and more choices, from famous international brands to high-quality domestic products. However, this diversity also makes many people wonder: Should you choose domestic or imported laundry detergent to ensure cleaning efficiency, cost savings and […]
The laundry detergent market in Vietnam is growing strongly with fierce competition between domestic and imported laundry detergents. Consumers have more and more choices, from famous international brands to high-quality domestic products. However, this diversity also makes many people wonder: Should you choose domestic or imported laundry detergent to ensure cleaning efficiency, cost savings and health safety? This article will analyze in detail the differences between the two product lines, helping you make the smartest decision for your family.
Domestic laundry detergents are products manufactured by domestic enterprises, targeting Vietnamese consumers with reasonable prices, formulas suitable for Vietnamese people’s usage habits. Meanwhile, imported laundry detergents are products manufactured in countries such as the UK, USA, Japan, Korea, Thailand… and brought to Vietnam through authorized distributors or direct imports.
Both of these product lines have their own advantages and disadvantages, which impact consumers’ purchasing decisions.

Domestic laundry detergents are often priced lower than imported laundry detergents thanks to savings in transportation costs, import taxes, and the lack of heavy investment in international brand promotion. This helps Vietnamese families easily access quality products at reasonable costs, especially in the context of economic fluctuations.
Domestic detergent manufacturers always conduct thorough research to develop formulas suitable for Vietnam’s hot and humid climate. The products often have good cleaning ability, low foam, easy to rinse, help save water and protect washing machines. In addition, domestic detergents also focus on protecting fabric color, keeping clothes durable and beautiful after many washes.
The domestic laundry detergent market is increasingly diverse with many brands such as Carefor, Omo, Lix, Comfort… Products are constantly improved in design, scent, function (hand washing, machine washing, for sensitive skin…), meeting the diverse needs of Vietnamese consumers.

When buying domestic laundry detergent, users can easily access customer care, warranty, and return services when necessary. This creates peace of mind and trust for consumers during the process of using the product.
Imported laundry detergents often come from large corporations such as Unilever, P&G, Kao, Lion… These products are manufactured on modern technological lines, strictly inspected, ensuring consistent quality and safety for users. Strong brands also help consumers easily put their trust in the product.
Imported laundry detergent stands out with its ability to deep clean, remove stubborn stains, preserve fabric color and effectively deodorize. Many products also integrate functions such as fabric softener, anti-wrinkle, long-lasting fragrance, suitable for many types of modern washing machines.
Imported laundry detergent products often have beautiful designs, modern designs, many capacities and scents to choose from. This meets the increasing demand for product experience and aesthetic tastes of Vietnamese consumers.
Imported laundry detergents must undergo strict tests for safety, environmental friendliness and user health before being circulated on the market. This is the factor that makes many customers feel secure in choosing imported products for their families.
The choice between domestic and imported laundry detergent depends on the needs, budget and priorities of each family. If you prioritize cost savings, want a product that suits your climate and usage habits, domestic laundry detergent is a reasonable choice. On the contrary, if you value international brands, advanced technology and are willing to pay more, imported laundry detergent will meet these criteria well.

The most important thing is to always choose quality laundry detergent products with clear origin, suitable for the actual needs of the family to ensure cleaning efficiency, protect health and save costs in the long term.
Both domestic and imported laundry detergents have their own advantages and disadvantages. The increasingly diverse and competitive market gives Vietnamese consumers more choices than ever. Be a smart consumer, carefully consider factors such as price, quality, safety and after-sales service to choose the most suitable laundry detergent for your family.
THT Vietnam – with 20 years of experience in the cosmetics industry – always accompanies you on your journey to take care of your clothes, protect your health and save costs most effectively.
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